by Cheryl Burgess
This week, we wrap up the celebration of our new marketing leadership video with a post that’s all about storytelling and mythology. What are you doing to “octomize” your brand? Marketing leaders are a lot like octopuses. No, really. They’re highly adaptive...
by Cheryl Burgess
This week, we continue to celebrate our latest video on social employee advocacy. Check out our new video below, read ahead for cool octopus facts, and don’t forget to nominate your favorite social employees for our #OctoLeader Award! Here at Blue Focus...
by Cheryl Burgess
Here are 3 reasons why they should. This month, we’re celebrating the release of our latest video on social employee advocacy, a charming adventure about why brands should empower employees to be less like a T-Rex and more like an octopus. Didn’t have a chance to...
by Cheryl Burgess
Deadline for this exciting new award is August 15, 2017 On June 15, Blue Focus Marketing and Tribal Impact proudly announced The 2017 #OctoLeader Award. We designed this award to recognize and boost the visibility of the best social leaders on Twitter, those tireless...
by Cheryl Burgess
Announcing “The Story of Rexi and Octo,” our latest video on the power of social employee advocacy. Is your brand more like a T-Rex or more like an octopus? Not sure? Perhaps this video can explain: At Blue Focus Marketing, we’re leading the charge to help brands of...
by Cheryl Burgess
[Book Review] Analytics Can Track Your Workforce’s Pulse, but Smart Leaders Give Them Heart “There are almost as many names for the workforce-focused analytics functions as there are functions that perform workforce analytics…Getting the name right is important;...