by Cheryl Burgess
Announcing Upcoming McGraw-Hill Book (Aug 23, 2013): The Social Employee! @SocialEmployee We are pleased to announce the release of our new video “Think of a Brand as a Planet” in anticipation of the upcoming release of The Social Employee: How Great Companies...
by Cheryl Burgess
Now that the New Year is underway, the question I keep hearing on everyone’s lips is, “What’s the best advice for small businesses to increase their social media networking?” Fortunately, I have the privilege of being a part of a vibrant community of networking...
by Cheryl Burgess
The Super Bowl is to Madison Avenue as the Oscars are to Hollywood: all eyes are on us. Who will win and who will lose? We’re talking Brands as much as Baltimore. Social Media as much as San Francisco. And everyone is rooting for a close game right down to the...
by Cheryl Burgess
If anyone still doubts that social media isn’t going to play a dominant role in small business in 2013, perhaps these New Year’s resolutions from industry experts will change their minds. A few things remain certain in the coming year: Marketing budgets will keep...
by Cheryl Burgess
As we move ever closer to the November election between President Barack Obama and former Massachusetts Governor Mitt Romney, the national temperature appears to be rising. Perhaps it’s the late summer heat that has so many of us flustered, or perhaps it’s the...
by Cheryl Burgess
Rutgers: Science Meets Business “Finally” Success in the modern global business environment is driven by talent, vision, innovation and leadership. New leaders of tomorrow will be shaped not only by changing technologies but also by...