Pages Menu
TwitterRssFacebook

Latest Blog Posts

33 Flares Twitter 4 Facebook 13 Google+ 7 LinkedIn 9 33 Flares ×

Join us for an #IBM #SWFChat w/@mnburgess @jaferrar @KimWhitler @ProfessorGary @MainCane83 #HR #SocBiz

Posted by on 10:12 am in Communication, Education, Innovation, Social Business, Strategy, The Social Employee, Twitter | 0 comments

  We are excited to be participating in an upcoming IBM Twitter #SWFChat on Tuesday, April 28, from 1–2 p.m. EDT. Much like our IBM webinar from a couple weeks ago, the focus will be on social learning, its value, and how organizations can design successful learning programs to harness their employees’ full potential. Join me (@ckburgess) along with a host of excellent social business thought leaders, each bringing their own unique perspective to the topic in order to create a robust, comprehensive discussion. Scott Edwards...

read more

Is the Chief Learning Officer the Executive of the Future? @Tom_Peters @jhagel Insights by @mnburgess #SocBiz #HR

Posted by on 12:03 am in Communication, Education, Innovation, Social Business, Social Learning, Strategy, The Social Employee, Tom Peters | 0 comments

We are moving into a new phase of social business adoption. Organizations have accepted the need for adopting social processes and activating social employees around new organizational tools and philosophies. As we demonstrated in our best-selling book The Social Employee (McGraw-Hill, 2013), such an undertaking extends to every element of a business—fundamentally changing organizational structure and communication hierarchies. This is no small task, and with 2015 now well underway, the focus has been quickly shifting to social learning as...

read more

[Short VIDEO] Learn Content Marketing Process to Fuel Your Brand #content #contentChat #contentmarketing

Posted by on 10:03 am in Advertising & Mktg. Trends, Branding, Communication, Content Marketing, Marketing, Social Business, Social Media Marketing, Strategy, The Social Employee | 0 comments

    Content marketing is hardly a secret in 2015. While a lot of brands are eager to throw their hats into the ring, not all of them are entering the fray with a solid game plan. Anyone can craft content, but only the brands with a clear strategy will be able to rise above the noise and impact their target audience. If you are posting regularly but have not seen the results you’d hoped for, here are some questions for you: Is your content helpful? If someone has stumbled upon your content, they probably have a question they...

read more

IBM Releases Social Business Leaders eBook – Moving From Verb to Noun #SocBiz #SocBiz25 #NewWayToWork

Posted by on 12:03 am in Branding, Innovation, Marketing, Social Executive, The Social Employee | 0 comments

 25 Inspiring Global Social Business Leaders: Why they are shattering the traditional workplace as we know it Last year, I served on an Economist Intelligence Unit (@TheEIU) advisory board (sponsored by IBM [@IBM]) that was tasked with determining the 25 most inspiring Social Business Leaders. To achieve this, we sought out individuals who were considered “visionaries, culture shapers, strategic thinkers, storytellers, and entrepreneurs.” The campaign, promoted on Twitter using the hashtag #socbiz25, was a tremendous success, having recently...

read more

Join @CKBurgess and @MNBurgess for @Conferenceboard Communication & Social Media Workshops #SocBiz #HR @SocialEmployee

Posted by on 2:55 pm in Branding, Communication, Innovation, Social Business, Strategy, The Social Employee, Workshops & Training | 0 comments

What is a social employee—and why is investing in a social culture so important to organizational success in today’s business landscape? Join us next week in New York for a series of workshops hosted by the Conference Board (@Conferenceboard) as we explore these questions and more—defining what it means to be a social employee and what steps business leaders need to be taking to pilot their organizations into the future of social business. Register now for the Conference Board’s “Strategic Human Resources Communication and Social Media...

read more

How Educators Learned to Embrace Social Learning by @mnburgess #education #EdChat

Posted by on 12:02 am in Branding, Marketing, Social Business, Social Learning | 0 comments

We are excited to be participating in the upcoming IBM webinar, “Changing the Learning Culture,” where Blue Focus Marketing cofounder Cheryl Burgess and I will join Scott Edwards, IBM Product Manager, Smarter Workforce, for a discussion of social employees—focusing on the best training models and strategies for establishing an engaged, sustainable culture. Join us on Tuesday, March 24, at 11 a.m. EDT!     The concept of social learning is quickly establishing itself as a foundational concept in workforce training. As...

read more

IBM Webinar: Leaders Will Bubble Up Through Social Learning #SocBiz #HR #NewWayToWork

Posted by on 12:03 am in Branding, Communication, Marketing, Social Business, Social Learning, The Social Employee, Tom Peters, Twitter | 0 comments

  We are excited to be participating in the upcoming IBM webinar, “Changing the Learning Culture,” where Blue Focus Marketing cofounder Mark Burgess and I will join Scott Edwards, Product Manager, Smarter Workforce, for a discussion of social employees—focusing on the best training models and strategies for establishing an engaged, sustainable culture. Join us on Tuesday, March 24, at 11 a.m. EST! Register Now: IBM Webcast: Changing the Learning Culture     It’s been said that social business is all about...

read more

Things @Tom_Peters and others will TEACH you on TWITTER – NEW BOOK #FriedTwitterTales #socbiz

Posted by on 12:43 pm in Communication, Marketing, Social Business, Social Media Community, Social Media Marketing, The Social Employee, Tom Peters, Twitter | 2 comments

Recently, our friend and colleague Tim Fargo (@alphabetsuccess) released an exciting e-book titled Fried Twitter Tales. The collection, which is available for free download here, compiles the experiences of various business professionals as they learned to navigate Twitter over the past several years. It’s a fascinating look at how a platform with such a simple premise—140-character tweets—can facilitate such a wide variety of experiences and exchanges. The stories here are pretty great, and overall the book packs a lot of punch for...

read more

NEW BOOK: Why Do People Tweet? Learn from @Tom_Peters @TedRubin and Other Power Tweeters

Posted by on 5:18 pm in Branding, The Social Employee, Twitter | 0 comments

  NEW TWITTER BOOK (Free):  Learn why Tom Peters​ @Tom_Peters loves to Tweet, in Tim Fargo’s​ new book, Fried Twitter Tales.   A series of wonderful stories featuring wonderful folks.  Tom Peters gives his own account on page 55 (My Chapter 8 @ckburgess) why he loves to tweet. Tom delivers a fascinating story, recounting his driving accident while vacationing in New Zealand.  My chapter also includes Mark Burgess (@mnburgess)​, Laurie Friedman​, Kevin Randall​ (@kevinbrandall), and Tom Pick (@TomPick)​. Tim’s book is a series of...

read more

Rise of The Social Employee – IBM Webcast: Changing the Learning Culture #HR #SocBiz

Posted by on 12:57 am in Branding, Employee Branding, Social Business, Social Learning, The Social Employee | 4 comments

 Rise of The Social Employee We are excited to be participating in the upcoming IBM webinar, “Changing the Learning Culture:  That 70’s Show: The Main Star of the 70:20:10 Learning Model,” where Blue Focus Marketing cofounder Mark Burgess and I will join Scott Edwards, Product Manager, Smarter Workforce, for a discussion of social employees—focusing on the best training models and strategies for establishing an engaged, sustainable culture. Join us on Tuesday, March 24, at 11 a.m. EST! Register Now: IBM Webcast: Changing the...

read more
33 Flares Twitter 4 Facebook 13 Google+ 7 LinkedIn 9 33 Flares ×