A Holiday Gift Idea for Your @SocialEmployee
Well friends, the Holiday Season is upon us. And like you, we’re looking forward to taking stock of what we’ve achieved over the last year, reconnecting with family and friends, and sharing our love for each other through good food, gifts, and companionship.
But during this hectic holiday season, we hope you don’t forget to share your gratitude with a particularly important group of people: your employees. After all, where would your business be without the contributions of this sterling group of people who, like you, have worked day in and day out to help your brand soar to new heights?
So with another successful year coming to a close, a little show of appreciation is in order!
Naturally, we can’t think of a better holiday gift for your team than our Amazon best-selling book, The Social Employee: How Great Companies Make Social Media Work.
As we demonstrate in the book, a company’s social employees are its brand ambassadors to the outside world. Engaged, thoughtful and responsive, these men and women work tirelessly to breathe life and authenticity into your business’s mission, vision, and values.
By giving the gift of The Social Employee, your team will gain competitive insights as to how industry leaders like AT&T, IBM, Dell, Adobe, Southwest Airlines, Cisco, and Domo have fostered thriving social employee cultures by building social tools and training into the very DNA of their business models.
As a blueprint for building a successful social business, The Social Employee offers comprehensive ideas and solutions that will inspire you and your staff long after the last gift has been opened. The Social Employee is for startups to global giants, including sales, marketing, customer service, HR, IT, PR, and most importantly your C-Suite.
So as you prepare to tackle your holiday shopping, be sure to add The Social Employee to your gift-giving list. Let your team experience first hand why this book has received the praise from a long list of industry leaders including Tom Peters, David Aaker, Simon Mainwaring, and many more!
The @SocialEmployee revolution starts today!
In The Social Employee, we go behind the scenes with several leading brands—such as IBM, AT&T, Dell, Adobe, Southwest Airlines, Cisco, Acxiom, and Domo—pulling the lid off the inspiring social business success stories that have propelled these companies into the 21st century. These cutting-edge brands have all come to the same realization: the path to social business lies through empowering the social employee.
“Great brands have always started on the inside, but why are companies taking so long to leverage the great opportunities offered by internal social media? . . . The Social Employee lifts the lid on this potential and provides guidance for businesses everywhere.” —JEZ FRAMPTON, Global Chairman and CEO, Interbrand
The Social Employee offers an unparalleled behind-the-scenes look at the social business success stories of some of the biggest brand names in the business world, including IBM, AT&T, Dell, Adobe, Southwest Airlines, Cisco, Acxiom, and Domo. These cutting-edge brands have all come to the same realization: the path to social business lies through empowering the social employee.
The brands that leverage their employee base in order to engage customers and prospects through social media are the ones destined to win the marketing wars. This book not only details the astronomical rise of the social employee, but also outlines the innovative methods that leading companies have employed to foster cultures of enthusiastic and engaged workers.
AFTERWORD by Kevin Randall, Vice President of Brand Strategy & Research at
Movéo Integrated Branding, and a columnist for Fast Company